21 Important Local SEO (KPIs) You Should Track Now
Local SEO can have a major impact on your brick-and-mortar business. But how do you know if your local SEO is doing well? Well, it is all about KPIs. These 25 metrics for local SEO will serve as key performance indicators (KPIs) to keep your business moving in the right direction. 1. Google My Business […]
How to Create a PPC Ad That Accomplishes Your Business Goals
Whether you’re looking to drive traffic for a new business or want to grow your brand’s presence online, PPC advertising can be a great way to improve your bottom line—all without spending an arm and a leg. How does this happen? In this post, we’ll discuss the basics of PPC ads, how to create a […]
Lead Generation Strategy: A Step-By-Step Method to Maximize Your Incoming Leads
In this article, I’m taking you through my proven 10-part lead generation strategy. As CEO of a top digital marketing agency, I’ve done my research on lead generation. After years of careful planning and experimentation, I’ve honed in on the process that’s most effective at securing top-notch leads. Let’s get started. 10 Successful Lead Generation […]
Review of LearnDash: Learn How to Control Your Online Course Sales
Need a learning management system (LMS) for your WordPress website? If so, take a look at LearnDash and find out why many folks consider it the best WordPress LMS plugin. In this LearnDash review, I’ll explain how to use LearnDash. I’ll also cover its pricing structure so you know what you’ll need to pay if […]
How To Set-Up and Switch to Google Analytics 4
Are you a Google Analytics or Universal Analytics user who’s looking to switch to Google Analytics 4? If so, you’re in luck. Let’s get started. Getting Started with Google Analytics Start by visiting the Google Analytics website. You’ll probably have to login (your Gmail address). Once you’ve entered your credentials, you’ll likely see a screen […]
Review of Landingi: Landing Page Platform to Increase Conversions
“Your Go-To Marketing Solution.” That’s the promise of Landingi, a digital marketing tool that helps you build beautiful landing pages, attention-getting pop-ups, and money-making sales funnels. In this Landingi review, I’ll cover the product’s features. Then I’ll go over its pricing structure so you can make sure it fits your budget. Landingi Tutorial: Landing Page […]
Google Tag Manager Tutorial: Step-by-Step Setup
If you want to succeed in digital marketing, you’ll need to monitor how well your strategies are performing. One of the ways you can do that is with Google tags. Simply put: Google tags are snippets of code you embed into your website to gather data. Then you can use software to aggregate, analyze, and […]
How to Create a Digital Marketing Strategy That Drives Results
Gone are the days where television ads and billboards were the most effective means of promoting your brand. Now, it’s all about appealing to your online audience. This shift to digital has certainly leveled the playing field for marketers of all stripes. But, setting marketing actions into motion without a previously devised plan could be […]
Review of Knack: Online Database Software to Easily Build an App
Need to build an app that gets the right data to the right people but you don’t know how to write code? If so, then take a look at Knack. Knack is an online database that you can make available to specific users so they can gain insights and make important decisions quickly. It will […]
How to Promote Your Instagram Post
Want to know what happens when you promote a post on Instagram? For the answer to either or both of those questions, read on. Why Promote a Post? First question: why promote a post on Instagram? The answer is simple: to get more exposure for your business. It’s the same answer you would expect to […]
Increase Conversions on Your Blog With This Simple Strategy
Picture this—you’ve crafted yet another amazing blog post, included all the right visuals, and hit ‘publish.’ And now…radio silence. You’ve gotten some traffic and a handful of social media shares, but something is missing. Maybe you’re targeting the wrong audience? Perhaps your content is not optimized for SEO? Before you run off and abandon your […]
Complete Review of Kajabi: Create & Launch Your Online Course
Got an online course, membership program or coaching site that you want to market online? If so, then you should take a look at Kajabi. Why? Because it has everything. No, really. Kajabi is an all-in-one tool that includes a website, digital products, payment solutions, insights, email marketing, and more. You can use Kajabi to […]