How to Use Instagram Stories Ads (To Generate Sales)

By | February 22nd, 2018|Creativity, Social Media|

It’s official - Instagram stories are here to stay. And now they’re better for brands than ever, thanks to the Instagram Stories Ads. In this article, I’ll cover exactly what the ads are, how brands can use them, and who [...]

The Best SEMrush Reports In 2018 (A Guide For Savvy Marketers)

By | February 20th, 2018|Creativity, SEO|

Face it: you need to monitor analytics to make sure that your website is performing well in the search results. That’s why you should frequently check your SEMrush reports. In this article, we’ll cover the SEMrush reports in some detail. [...]

Should You Be Focusing On Yahoo Search?

By | February 13th, 2018|Creativity|

Are you optimizing for Yahoo? If not, you might want to be. In this article, I’ll help you decide whether or not you should be focusing on Yahoo, and how to optimize your site so it ranks high in Yahoo’s [...]

7 Creative Marketing Ideas And Strategies For 2018

By | February 10th, 2018|Creativity|

Wondering what 2018 will mean for marketing? As the year begins, there are a few standout trends and ideas at the ready to make a major impact on the way we strategize. In this article, I’ll cover seven of the [...]

The Revolution of AI and Pay Per Click

By | February 2nd, 2018|SEO|

AI is here to stay. But as a marketer, what does that mean for you? Many have expressed concern over the growing role of AI in PPC management, and what it may mean for the future of PPC marketing. In [...]

Guide to Instagram Ads Types and Costs

By | January 31st, 2018|Social Media|

Have you considered Instagram as an ad platform? If so - great! Below I’ll cover everything you need to know regarding Instagram ad costs, as well as walk you through the different types, targeting methods and the general set-up process. [...]

Domain Authority: What It Is and Why You Should Care

By | January 29th, 2018|SEO|

There are several ways to measure the effectiveness of your search engine optimization (SEO) efforts. One of those ways is by looking at a metric called Domain Authority. In this article, we’ll go over the concept of Domain Authority, explain [...]

Should You be Thinking About Smart Speaker Optimization?

By | January 22nd, 2018|SEO|

Have you thought about Smart Speaker optimization? If not, you probably should, and I’ll go over all the reasons why below. What are Smart Speakers? The hottest trend of 2017, that’s what. Smart speakers are wireless speakers with voice control [...]

10 Simple Tricks for Building Email Marketing Lists Fast

By | January 19th, 2018|Email Marketing|

Gathering email addresses is a task that’s much easier said than done. It’s often the case that people are unwilling to share contact info. Here are 10 of the best “tricks of the trade” for quickly building email marketing lists. [...]

36 Competitive Analysis Tools That Will Improve Your Digital Marketing

By | January 10th, 2018|Creativity|

Looking to get a leg up on the competition? Look no further than this comprehensive list of competitive analysis tools. You may be wondering why monitoring your competition is necessary. The answer is that it simply makes your life easier. [...]

30 Social Media Marketing Tips That Will Change Your Business

By | January 5th, 2018|Social Media|

So you’ve stepped into the social media world. Great! It can do wonders for your brand - when you know what you’re doing. Below I’ve outlined a series of tips to get you started and make sure you’re making the [...]

29 Facts and Strategies on Mobile Search That Will Significantly Change the Way You Market

By | January 3rd, 2018|Mobile|

These days, no marketing plan is complete without a mobile strategy. It’s quickly becoming the go-to method for searches, so much so that even Google has announced its plan for mobile-first indexing. So how do you prepare your strategy to [...]