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Top 16 Questions to Ask a PPC Company in 2024
In 2024, choosing the right PPC company is not just about spending your advertising budget. You want to make every cent count towards your business
The Ultimate Guide to Conversion Rate Optimization for Any Business
Whether you’re a seasoned marketer or just starting out, conversion rate optimization (CRO) is a powerful tool that can boost your sales, leads, and overall
16 Questions to Help You Choose an SEO Company
Feeling overwhelmed by the sea of SEO companies out there? You’re not alone! Choosing the right partner is crucial for achieving your online marketing
Elevate Your Business with Proven Blogging Strategies in 2024
In 2024, business blogging is not only still relevant – it’s a critical component of any content marketing strategy. Companies that blog generate 67% more
How to Get B2B Leads Organically from LinkedIn
LinkedIn has played a vital role in marketing for B2B companies. It has evolved from a resume and job search platform to one that connects
How to Optimize for Circle to Search
Google has always been serious about being curious. Now, the company has a new way to find the perfect answer to your searches — Circle
Why Keyword Cannibalization is a Top Factor Hurting Your SEO
The concept of keyword cannibalization has evolved over the last few years because of Google updates and its preferences for ranking. It’s an SEO challenge
Keyword Strategy to Rank #1 in Google for Competitive Keywords
If you’re asking yourself, “How do I identify competitive keywords?” you’ve come to the right place. To fully dive into this topic, we’ll need to
How to Use Lead Scoring to Boost Your Bottom Line
If you’ve got a great customer relationship management (CRM) system, then it probably gives you the option to use lead scoring. But what is
Benchmark Marketing: Track and Improve Your KPIs
As a digital marketer, you can use your analytics tools to answer questions like: How many visitors am I getting to my website? What’s my
Welcome To John Lincoln Marketing
Welcome to John Lincoln’s personal website. You can learn about John Lincoln’s books, films, book him to speak and contact him. John is directly associated with many of the businesses mentioned on this website and freely discloses this information.
About the Author
John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation. Ignite Visibility is a 6x Inc. 5,000 company. Ignite Visibility offers a unique digital marketing program tied directly to ROI with a focus on using SEO, social media, paid media, CRO, email and PR to achieve results. Outside of Ignite Visibility, Lincoln is a frequent speaker and author of the books Advolution, Digital Influencer and The Forecaster Method. Lincoln is consistently named one of the top digital marketers in the industry and was the recipient of the coveted Search Engine Land “Search Marketer of The Year” award. Lincoln has taught digital marketing and Web Analytics at the University of California San Diego since 2010, has been named as one of San Diego’s most admired CEO’s and a top business leader under 40. Lincoln has also made “SEO: The Movie” and “Social Media Marketing: The Movie.” His business mission is to help others through digital marketing.
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