7 Daily SEO Tasks to Add to Your Marketing Plan
SEO is hard work. It takes a consistent effort to pay off. In fact, some SEO tasks are better suited for your daily to-do list. Include these 7 daily tasks in your digital marketing plan and you’ll be much more likely to see your SEO succeed. What We’ll Cover: Refresh Existing Content Evaluate the Quality […]
SparkToro Review: Analyzing Your Audience’s Online Actions
Jeff Baker, one of the co-founders of Beach Commute, faced a challenge. The whole point of his startup is to help professionals plan and create a “location-independent” lifestyle. Hence the name of the company. But Baker had trouble identifying the correct industry language used by potential clients. He couldn’t find agreed-upon search terms and phrases […]
The Top Online Quiz Software Tools for Lead Generation
The 15 Best Online Quiz Software Tools for Lead Generation That random Facebook follower may not be able to define your company’s deliverable, but they might very well know which of the four Hogwarts houses they would live in. And all it took was an email. A lead capture quiz is a light-hearted and interactive […]
Amplitude Review: How to Build Customer-First Products
Management at Babble faced a challenge. The company’s small analytics group couldn’t handle the workload of ad-hoc requests it received from content teams. That’s when the company turned to Amplitude in hopes of getting more meaningful insights to take its successful language-learning program to the next level. “We needed our teams to be able to […]
Complete Review of Segment: Understanding Customer Data
Sometimes too much of a good thing can be a bad thing. That’s even the case with customer data. Why? Because you end up with so much fine-grained detail that you need to put in the effort parse, process, and analyze the data. And that gets hairy. Fortunately, Segment is here to help you with […]
What’s the Highest Value Backlink Anchor Text for SEO
Backlink anchor text is a super important part of the SEO puzzle for many reasons. And the perfect SEO backlink anchor text is a highly debated topic! So much that I was terrified to even consider writing this post. Oh, you SEO community… how we love to debate! But don’t worry, I’m a brave one. […]
SOCi, Inc. Review: One-Stop Shop for All Local Marketing Needs
Management at Anytime FItness faced a problem. The COVID-19 pandemic forced the operator of 24-hour gyms to shutter its 4,700+ facilities in an effort to limit social contact. The company needed to know what people were saying about its brand online. However, 96% of online conversations aren’t directed at brands or company pages. Anytime FItness […]
Review of Seamless.AI: How to Connect With Prospects to Grow Your Business
Looking for new leads for your business but have absolutely no idea where to start? If so, then you should check out Seamless.AI. In short, Seamless.AI lets you search for people who might be interested in buying what you’re selling. You can find leads by keyword, industry, title, company, and more. And it’s got a […]
LinkedIn Sales Navigator Review: How to Find Qualified Leads Faster
Management at Infosys faced a challenge. While the company had no problem reaching people among its client base, sales reps often struggled to engage with the right people. Further, the Infosys sales cycle often lasts a long time. That’s because the company provides technology services and consulting to large businesses. As a result of the […]
Review of RenderSEO: How to Optimize Your Site for Local Search
Interested in Local SEO? If so, then you should check out RenderSEO. Simply put, RenderSEO will help you optimize your site for local search. It also boosts your brand’s visibility on social media platforms. Additionally, you get the benefit of a dedicated account rep and customer service when you sign on with the service. In […]
Copyscape Review: How to Ensure Your Content Is Unique
If you’re serious about search engine optimization (SEO), then you need to make sure that the content on your website is unique. Failure to do so and your site could get slapped with a penalty. That’s what makes Copyscape so valuable. In a nutshell, Copyscape is a plagiarism-checker. But there are a few different ways […]
Making an Infographic That Resonates: Your How-to Guide
Since 2007, the use of visuals on the internet has increased by a staggering amount — 9,900%, to be exact. Infographics are undoubtedly part of the equation, and readers (or viewers) want more. If you’re going to invest in an infographic, you might as well do it right. This means creating a valuable infographic while […]