Woobox Review: Experiences That Boost Engagement

As any brand knows, driving engagement amongst your audience is integral to building a solid and committed fan base. When a connection becomes essential to your brand identity, your audience will view you as trustworthy and authentic.

A great way to do this is to provide an interactive experience for your audience. Whether it’s a giveaway, poll, coupon, or contest, there are many ways to drive engagement and establish a sustainable connection between brand and consumer.

There are online tools, such as Woobox, to help make this easier for digital marketers. Not all tools are built the same, and it’s important to do your research before committing your time and money to one.

This blog is a comprehensive Woobox review. We’ll review the features and pricing to help you make a more informed decision. Let’s dive into it!

What is Woobox?

Woobox is an online tool designed to boost engagement and create a connection between consumers and brands. It helps digital marketers run a variety of campaigns through social media, pop-up forms, landing pages, and embedded codes.

Besides their tools, they also offer a ton of promotion and campaign suggestions in their online blog. Here you can find ideas for giveaways and contests, and examples of what other brands have done successfully. So when you’re feeling a bit stuck on how to drive engagement, this is a great place to help get your creative juices flowing!

With all of its capabilities, Woobox may be the only tool you need for your social media marketing campaigns.

Woobox Review: What Features Are Offered?

Woobox works its magic across many platforms and media, including social media, landing pages, pop-ups, and embedded codes.

Let’s explore how they can help you drive engagement for your digital marketing campaigns.

Woobox & Social Media

Social media can be a minefield of brands begging for engagement and pushing out content. However, the key to attracting and retaining your preferred audience’s attention is through strong and interactive content.

Social Media Contest Support

One of the ways that Woobox can help you achieve that goal is with Instagram and Facebook giveaways. The platform provides all the tools you need to run successful contests and randomly pick a commenter to win. It also makes it super easy to export the full list of comments and commenters from your original contest post for future marketing purposes.

The prize claim form on Woobox’s platform will collect your winners’ contact information and verify their eligibility. If you determine that the selected winner is not eligible, Woobox will help you select a new one.

This option works with the biggest social media platforms, including Instagram, Facebook, YouTube, and Twitter.

Facebook Tabs Support

Woobox also works to connect all of your followers. The platform promotes your Instagram, Pinterest, Twitter, and YouTube by showing those feeds on your Facebook. Cross-channel promotions are also supported by branded hashtag support.

Creating a branded experience is also easy with Woobox through its HTML Fangate Tabs. These tabs can display custom HTML or connect your Tweets, Instagram posts, YouTube videos, or Pinterest pins directly on your Facebook page as a Tab. 

Running a Woobox contest or another campaign? Install it as a Facebook tab to increase attention and drive engagement. 

Hashtag Contests

Hashtag contents are an awesome way to feature user-generated content, collect images and videos from entrants, or cause your business to go viral.

Woobox can help you run a hashtag contest across your social media platforms. It will also moderate the submissions and collect the information you need for it to be a successful digital marketing campaign.

With the help of Woobox, you can create fully customizable designs and forms, require specific participation criteria, and limit voting to once per person. The platform also provides a full suite of performance tracking analytics, including channel performance and visitor metrics.

At the end of your campaign, Woobox will export your data for you to keep on file. You can download it as a spreadsheet or have it sent directly to one of over 500 customer management tools, including Mailchimp, Constant Contact, and Zapier.

Landing Pages: Woobox Review

This creative platform is also a great place to create landing pages for giveaways, contests, coupons, polls, or quizzes. These are all excellent ways to drive engagement and build that consumer-company connection you’re looking for.

With Woobox, landing pages are easy! There’s no need for fancy web development here. Editable templates make it easy to create a well-designed page optimized for both mobile and desktop. Advanced Javascript, HTML, and CSS Styling control help you customize your page even beyond the template if you choose.

Like with social media campaigns, Woobox offers the opportunity to export all of your participation data, either as a spreadsheet or as a direct import into your customer management system.

Woobox Review: Webpage Popups

Popups are a great way to grab the attention of your website visitors. Create engaging and eye-catching forms, newsletters, and discount code popups with Woobox

These popups are easy to add to any site, and no coding is required. You can use them to ask questions, educate or thank your audience, or collect information from them. 

All the same metric and tracking data that Woobox collects for social media and landing page options are also collected for you when you choose this option. You can also export all the data collected from your visitors in the same manner.

Woobox Review: Embeds

Embeds are a great option to pull content from all over the internet into one place–on your website.

With Woobox’s help, you can embed forms or polls to collect information from your visitors or run contests or giveaways. 

You can also embed a hashtag gallery on your site. This will collect and display content posted on various social media platforms using specific hashtags. 

Many brands will do this with a branded hashtag such as #ShareACoke by Coca-Cola or #LikeAGirl by Always. Not only will this provide you with great user-generated content, but it also provides social proof to your audience.

How Much Does Woobox Cost? 

Woobox is extremely affordable, especially for the number of things it can do for you.

There are five levels of packages: Free, Basic, Standard, Advanced, and Power.

Pricing Structure

The first is their free option. This is a great way to jump in and get started with the platform. You have full access to many campaigns and full use of the platform’s exporting and tracking capabilities.

The free package has some downsides, though. You aren’t able to customize your campaigns and will be committed to their templates. You are also limited to 100 participants per campaign.

As you go through their packages, you gain more access to customizable options, support, and accessibility for various team members.

If you are still unsure about the platform, they offer a lot of support and demonstrations before you commit to a paid option.

Woobox Review: Recapping Final Thoughts

When it comes to driving traffic and increasing engagement, there are so many tricks digital marketers can attempt. Woobox offers the tools to make running all of those campaigns easy and stress free.

The platform pairs with every major social media platform and customer service management system. They also offer a wide range of packages that are truly designed to fit any business or budget.

The final thing that convinced me that Woobox is worth trying is their long list of happy customers. According to their website, they have worked with over 4 million brands, including industry giants like the NFL, American Airlines, Spotify, Hearts, and Riot Games, among others. If it’s good enough for the NFL, it’s good enough for me! 

The next time you need a platform that will make your engagement campaigns easier on your team, check out Woobox. After all, with their free option, you don’t have much to lose!

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John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation. Ignite Visibility is a 6x  Inc. 5,000 company. Ignite Visibility offers a unique digital marketing program tied directly to ROI with a focus on using SEO, social media, paid media, CRO, email and PR to achieve results. Outside of Ignite Visibility, Lincoln is a frequent speaker and author of the books Advolution, Digital Influencer and The Forecaster Method. Lincoln is consistently named one of the top digital marketers in the industry and was the recipient of the coveted Search Engine Land “Search Marketer of The Year” award. Lincoln has taught digital marketing and Web Analytics at the University of California San Diego since 2010, has been named as one of San Diego’s most admired CEO’s and a top business leader under 40. Lincoln has also made “SEO: The Movie” and “Social Media Marketing: The Movie.” His business mission is to help others through digital marketing.

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