An Introduction to SEO Copywriting

An Introduction to SEO Copywriting

Even if you don’t notice it, you can find carefully curated copy everywhere you look. From the emails you read to the back of your shampoo bottle, copy is everywhere! What you may also not realize is the work that goes into crafting the perfect copy. There is a strategy and science behind every piece […]

SparkToro Review: Analyzing Your Audience’s Online Actions

sparktoro review

Jeff Baker, one of the co-founders of Beach Commute, faced a challenge. The whole point of his startup is to help professionals plan and create a “location-independent” lifestyle. Hence the name of the company. But Baker had trouble identifying the correct industry language used by potential clients. He couldn’t find agreed-upon search terms and phrases […]

The Top Online Quiz Software Tools for Lead Generation

online quiz software for lead generation

The 15 Best Online Quiz Software Tools for Lead Generation That random Facebook follower may not be able to define your company’s deliverable, but they might very well know which of the four Hogwarts houses they would live in. And all it took was an email. A lead capture quiz is a light-hearted and interactive […]

Amplitude Review: How to Build Customer-First Products


Management at Babble faced a challenge. The company’s small analytics group couldn’t handle the workload of ad-hoc requests it received from content teams. That’s when the company turned to Amplitude in hopes of getting more meaningful insights to take its successful language-learning program to the next level. “We needed our teams to be able to […]

Complete Review of Segment: Understanding Customer Data

segment Review

Sometimes too much of a good thing can be a bad thing. That’s even the case with customer data. Why? Because you end up with so much fine-grained detail that you need to put in the effort parse, process, and analyze the data. And that gets hairy. Fortunately, Segment is here to help you with […]

What’s the Highest Value Backlink Anchor Text for SEO

Backlink Anchor Text for SEO

Backlink anchor text is a super important part of the SEO puzzle for many reasons. And the perfect SEO backlink anchor text is a highly debated topic! So much that I was terrified to even consider writing this post. Oh, you SEO community… how we love to debate! But don’t worry, I’m a brave one. […]

The 100 Best SEO Companies of 2021

100 Best SEO Companies of 2021

If you have a business with a website, investing in SEO is non-negotiable. However, not all brands have the knowledge, tech-savvy, or bandwidth to develop, implement, and continue refining an SEO strategy that drives sustainable growth. Partnering with the right SEO company can help your brand build recognition with your target audience, expand into new […]

SOCi, Inc. Review: One-Stop Shop for All Local Marketing Needs

Soci, Inc. Review A One-Stop Shop for Local Marketers

Management at Anytime FItness faced a problem. The COVID-19 pandemic forced the operator of 24-hour gyms to shutter its 4,700+ facilities in an effort to limit social contact. The company needed to know what people were saying about its brand online. However, 96% of online conversations aren’t directed at brands or company pages. Anytime FItness […]

Review of Seamless.AI: How to Connect With Prospects to Grow Your Business

Review of Seamless.AI- How to Connect

Looking for new leads for your business but have absolutely no idea where to start? If so, then you should check out Seamless.AI. In short, Seamless.AI lets you search for people who might be interested in buying what you’re selling. You can find leads by keyword, industry, title, company, and more. And it’s got a […]

LinkedIn Sales Navigator Review: How to Find Qualified Leads Faster

LinkedIn Sales Navigator: How to Find Qualified Leads Faster

Management at Infosys faced a challenge. While the company had no problem reaching people among its client base, sales reps often struggled to engage with the right people. Further, the Infosys sales cycle often lasts a long time. That’s because the company provides technology services and consulting to large businesses. As a result of the […]

Review of Pathmatics: Improve Your Digital Advertising with Just One Tool

Review of Pathmatics

Are you interested in learning about how other brands succeed with digital advertising? Would you like to learn how peers are gaining market share? If so, then you should check out Pathmatics. Also, hang around here and learn a little more about the product by reading this Pathmatics review. Pathmatics offers a holistic look at […]

The 4 Best Local Citation Services For SEO

The 4 Best Local Citation Services

Serious about local SEO? If so, then you’ll want to know which local citation service you should be using to boost your brand visibility. Great citation software will help you get listed across major websites faster, allowing you to focus on building your business rather than dealing with the hassles of adding the citations yourself. […]