John Lincoln

Automizy Review: Can It Increase Email Open Rate 34%?

Automizy Review
Automizy Review: How to Increase Your Email Open Rate by 34%

Management at Applixure, an IT monitoring company, struggled with low email open rates. As a result, the company had trouble generating leads or additional revenue from unengaged subscribers.

That’s when Applixture turned to Automizy, a service that optimizes email marketing campaigns.

As a result of the change, the company saw a 205% increase in open rates. And that was after only five months.

Specifically, Applixture used Automizy’s subject line tester to test various subject lines. Then, it picked the subjects that stood out the most in a recipient’s crowded inbox.

Additionally, the company used automated segmented emails to send out targeted emails to specific contacts.

And that’s the kind of thing that Automizy can do for your business as well.

In this Automizy review, I’ll explain its features. Then you can decide if it’s something that you need to take your business to the next level.

Subscriber List

In this Automizy review, I’ll start by explaining how the tool helps you build your subscriber list.

And that’s pretty important because the more subscribers you can reel in, the more “bites” you’re likely to get with each campaign.

Automizy helps you get set up with modern sign-up forms. They’ve got a slick, professional design that reflects well on your brand.

And those forms look great on any platform, be it a desktop monitor, laptop, smartphone, tablet, or phablet.

You can even import existing subscribers. Just export them from your old system into a CSV document and ingest them into Automizy.

Review of Automizy: subscriber list
Review of Automizy: Subscriber List

Delivery

In this Automizy review, I’ll explain how the tool helps you deliver the right emails to the right people at the right time.

Automizy includes an automation builder. It’s all point-and-click driven and you don’t need to know a lick of code to make full use of it.

Start by defining a “trigger.” A trigger is something that someone does that shows an interest in your brand.

For example, if somebody signs up for a demo, that’s a trigger. A link click is another trigger.

Then, you decide how you want Automizy to respond to that trigger. Sending an email is one way to respond, but it’s not the only way.

You could, for example, wait a couple of days before sending the email.

After that, you can set up another trigger in response to what happens with that email.

For example, if the recipient opened the email, you might take one course of action. If the recipient opened the email and clicked a link, you might take another course of action. And if the recipient didn’t even open the email after a certain number of days, you could take yet another course of action.

You see where this is going? You can create a powerful email automation system that runs on autopilot while you focus on building your business.

Automizy supports:

  • Website behavior tracking
  • Tagging based on interest
  • Advanced personalization and segmentation

The automation builder is probably Automizy’s most powerful feature. It’s likely to save you hours of work when it comes to email marketing.

Campaign Optimization

In this part of the Automizy review, I’ll also explain how you can use the tool to optimize your email marketing campaigns.

You can build amazing emails that look great on any device. And, once again, you can do it without knowing anything about HTML, JavaScript, or CSS.

That’s because the email builder in Automizy is all drag-and-drop. Just plop elements where you want them on your email. Then update the text so people in your target market will respond to the message.

The tool even lets you use substitution tags. For example, if you include {{FirstName}} in the email body, Automizy will put the recipient’s first name in place of that tag. You can use that feature to make your email marketing a little more personal.

Also, Automizy includes a subject line tester. Use that to get a score on your subject line.

If your subject line has a low score, update it to something that’s more likely to get you a higher open rate.

Review of Automizy
Complete Review of Automizy

Additionally, the tool allows you to run split-tests.

For example, you can send out one subset of emails with a specific subject line and another subset with a different subject line. Automizy will show you which subset got you the highest open rate.

Then, send out the rest of your emails with the subject line that won the contest.

Additionally, Automizy also supports automatic resends to people who didn’t open the email.

Note the word “automatic” in that last sentence. You don’t have to do anything. The tool does it for you.

Those resends could earn you some additional business from busy recipients who just mass-deleted a bunch of emails the first time without even looking at the subject lines.

Track Results

In this Automizy review, I’ll also explain how you can use the tool to track your email marketing campaigns so you can fine-tune future campaigns.

Simply put: no email marketing software is complete without reporting. Fortunately, Automizy more than delivers in that regard.

The tool shows you email performance metrics. That includes all the important stuff, such as open rates, delivery rates, unsubscribes, and more.

Additionally, Automizy delivers analytics at the campaign, automation, and form levels. Use the info you get there to improve your next email blast so you get even better results.

Automizy review: track results
Automizy Review: Track Results Easily

Integrations

Automizy integrates with penty of other tools, including:

  • Elementor
  • Pabbly Connect
  • Clearout
  • Shopify
  • Cart2WP
  • Verifybee
  • Silfer Bots
  • Retargetkit
  • Zapier
  • Unbounce
  • Groupboss

And there are more. Plus, the team at Automizy continues to deliver new integrations over time.

Additionally, Automizy also exposes its features as a REST service. So you can create your own custom integrations.

Pricing

Pricing for Automizy depends on how many active subscribers you have.

It starts at just $9 per month if you only have 200 (or fewer) subscribers. However, if you have 10,000 subscribers, you’ll pay $119 per month for the service.

No matter how many subscribers you have, though, you’ll always enjoy the same benefits:

  • Visual automation builder
  • Website behavior tracking
  • Integrations
  • API
  • Analytics
  • Unlimited users
  • Unlimited sub-accounts
  • Free migration service
automizy free trail
Start Your Free Trial with Automizy 

Wrapping It Up

That concludes this review of Automizy.

Like most tools online, Automizy allows you to get started with a free demo. So if you aren’t sure about the tool at this point, feel free to try it for free for a little while.

If you like what you see, pull the trigger. Subscribe and start taking your business to the next level.

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Welcome to John Lincoln’s personal website. On this website, we offer courses by John Lincoln, review software, publish articles and videos. You can also learn about John Lincoln’s books, films, book him to speak and contact him. John does not currently spend much time on this site. But he may one day.

About the Author

John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation. Ignite Visibility is a 4x  Inc. 5,000 company. Ignite Visibility offers a unique digital marketing program tied directly to ROI with a focus on using SEO, social media, paid media, CRO, email, Amazon and PR to achieve results. Outside of Ignite Visibility, Lincoln is a frequent speaker and author of the books “Digital Influencer” and “The Forecaster Method.” Lincoln is consistently named one of the top digital marketers in the industry and was the recipient of the coveted Search Engine Land “Search Marketer of The Year” award. Lincoln has taught digital marketing and Web Analytics at the University of California San Diego since 2010, has been named as one of San Diego’s most admired CEO’s and a top business leader under 40. Lincoln has also made “SEO: The Movie” and “Social Media Marketing: The Movie.” His business mission is to help others through digital marketing.

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