John Lincoln

15 of the Best Marketing Twitter Bios

Have you ever wondered what makes the Twitter presence of an influencer different from everyone else? Here I’ll show you some of the best marketing Twitter bios and explain why they’re so great.

Jason Falls

@JasonFalls

Jason Falls
Jason Falls

The Breakdown:

This one works so well because it’s humanizing and gives you the sense that this is a real person, not a fake profile. Whether you like bourbon or hate it, Jason keeps himself relatable. 

Ann Handley

@MarketingProfs

Ann Handley
Ann Handley

The Breakdown:

This bio is great because it’s exciting yet simple. Ann Handley makes it known her work is important. Her followers understand she knows what she is talking about- she heads the content for an education and training company. Handley even wins with a self-promo shoutout to her 2 books.

Shelly Kramer

@ShellyKramer

Shelly Kramer
Shelly Kramer

The Breakdown:

The best marketing Twitter bios are full of personality, and they also give you a sense of what potential followers can expect from you and your business. Looking at this bio you get the sense that Shelley will provide you with all the insights you need as you look into what the future of work will look like. 

Jeff Barrett

@BarrettAll

Jeff Barrett
Jeff Barrett

The Breakdown:

Use your Twitter bio to tell potential followers about your accomplishments; it’s like a micro resume. You’re showing how much value you can add and how much you’ve done in 160 characters. In this case, it’s travel to over 40 countries. (Extra points for humor and personal information.)

Jeff Bullas

@jeffbullas

Jeff Bullas
Jeff Bullas

The Breakdown:

This Twitter marketing bio does what marketers do best – tells a story. Jeff uses his bio as a place to speak about the mission he found within his career. He focuses on helping people achieve their business goals. 

Kim Garst

@kimgarst

Kim Garst
Kim Garst

The Breakdown:

This is a very professional Twitter bio, but Kim Garst makes sure her personality is shining through. She doesn’t want the fact that she’s a real person and a one-woman small business to get lost behind the professional veneer, so she has added an effective personal touch.

Douglas Idugboe

@askdouglasi

Douglas Idugboe
Douglas Idugboe

The Breakdown:

This bio really says I add value, I really am here to help others. This is among the best marketing Twitter bios because Idugboe is letting potential followers know that he’s not there to take; he’s there to participate and contribute. This is far more effective than straight self-promotion.

Mathew Ingram

@mathewi

Mathew Ingram
Mathew Ingram

The Breakdown:

Mathew uses his Twitter bio to give his viewers a look into his personality. He showcases his passion for all his favorite things. From stucco construction material, to love itself, Mathew reveals his favorite things.

Renee Blodgett

@MagicSauceMedia

Renee Blogdett
Renee Blogdett

The Breakdown:

This is a great bio because it inspires people to follow and engage. People who run across Renee Blodgett’s profile want to succeed as entrepreneurs and be seen as rainmakers, so this language is powerful.

Steve Farnsworth

@Steveology

Steve Farnsworth
Steve Farnsworth

The Breakdown:

This is a great example of why you should list the opportunities you have taken in the past. Opportunities and recognition can come from anywhere, and the more you experience you have, the better.

David Armano

@armano

David Armano
David Armano

David tells you exactly what to expect by following him. Not only does he build brands and transform businesses, but he also gives you all his random thoughts,

Juntae DeLane

@JuntaeDeLane

Juntae DeLane
Juntae DeLane

The Breakdown:

Like other great Twitter profiles, Juntae DeLane’s lets us know about his interests and hobbies. It’s not always easy to forge strong business connections online. He makes it well known that he is interested in digital marketing, consulting, podcasts, and more through his use of hashtags.

Pam Moore

@PamMktgNut

Pam Moore
Pam Moore

The Breakdown:

Pam Moore is using her bio not just to make herself more discoverable, but also to target her outreach and attract others that are like her. She can connect with other influencers in her niche by using these targeted keywords.

Lee Odden

@leeodden

Lee Odden
Lee Odden

The Breakdown:

This bio clearly states who he is, what he does, and why you should work with him. Lee also gives you the opportunity to listen to his podcast before you contact him so you can get a better feel for how he works and what it might be like to work with him.

Chase Dimond

@ecomchasedimond

Chase Diamond
Chase Diamond

The Breakdown:

You can easily see that Chase is a guy that gets results. He uses keywords (“ecommerce” “email” “marketing”) that will connect him with other people in his field or people looking for his services. Also, his emoji usage is top-notch! It grabs your attention without being too overwhelming.

Amanda Natividad

@amandanat

Amanda Natividad
Amanda Natividad

The Breakdown:

This bio tells you exactly what to expect from Amanda’s Twitter feed. She also details where she works and where she’s worked in the past so you know that she knows her stuff.

Josh Durham

@JoshJDurham

Josh Durham
Josh Durham

The Breakdown:

Clear and to the point with excellent use of keywords. In his bio, Josh tells you exactly what he does, while linking his business to encourage engagement. His one hashtag is also enough to grab your attention while highlighting a spectacular achievement.

Christine Johnson

@CJ_250marketing

Christine Johnson
Christine Johnson

The Breakdown:

Christine appears friendly and knowledgeable. She lets you know exactly what she does, what fields she works in, and what she’s passionate about. Her singular emoji grabs your attention without being too overwhelming.

Conclusion

I hope this list of the best marketing Twitter bios has given you some insight into the techniques you can use to improve your own bio.

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John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation. Ignite Visibility is a 4x  Inc. 5,000 company. Ignite Visibility offers a unique digital marketing program tied directly to ROI with a focus on using SEO, social media, paid media, CRO, email, Amazon and PR to achieve results. Outside of Ignite Visibility, Lincoln is a frequent speaker and author of the books “Digital Influencer” and “The Forecaster Method.” Lincoln is consistently named one of the top digital marketers in the industry and was the recipient of the coveted Search Engine Land “Search Marketer of The Year” award. Lincoln has taught digital marketing and Web Analytics at the University of California San Diego since 2010, has been named as one of San Diego’s most admired CEO’s and a top business leader under 40. Lincoln has also made “SEO: The Movie” and “Social Media Marketing: The Movie.” His business mission is to help others through digital marketing.

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