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Should Brands Be Using Snapchat for Business?
Snapchat has yet to find its way into many marketer’s social media strategies. It’s no surprise, really. It’s a risky channel for most brands, and
How To Create A Compelling Value Proposition That Converts
You need a compelling value proposition for many reason. Sales, conversion rate optimization, messaging to staff and more… In this article, we cover how to
11 Simple (And Cheap) Marketing Ideas for Small Businesses
Let’s face it: marketing is hard. And for small businesses, it can be even harder. But it doesn’t have to be. In this post, I’ll
The Top Content Marketing Tools You Should Be Using
Content marketing isn’t going anywhere. But it’s constantly changing, and it’s a full-time job just to keep up. So if you haven’t already, it’s a
[Cheat Sheet] How To Write Instagram Captions That Get LIKES
I’ll let you in on a secret. A great picture is only half the battle when it comes to a winning Instagram strategy. The other
The Biggest Mistakes Most Internet Entrepreneurs Make
Starting a new online business? Great! But before you jump in, make sure you’ve covered all your bases. Below, I’ll go over some of the
[Guide] Find The Best Local Business Listings And Rank #1
Local business listings make it so your information is correct and you rank in the Google local pack. In this guide, I’ll cover everything you
Best Instagram Campaigns of 2018 (See What Visa Did)
There’s no one way to succeed on Instagram. Some rely on advertisements and established brand names to build a following, while others have to stir
How To Build Brand Awareness Online In 2018 (What Works)
You want to build your brand awareness? In this article, we will cover how to do just that. What is Brand Awareness? By definition, brand
Crazy Egg vs. HotJar Review: Which Tool Is Better?
If you’re serious about conversion rate optimization (CRO), then you need to know where people are focusing their attention when they visit your website. That’s
Welcome To John Lincoln Marketing
Welcome to John Lincoln’s personal website. You can learn about John Lincoln’s books, films, book him to speak and contact him. John is directly associated with many of the businesses mentioned on this website and freely discloses this information.
About the Author
John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation. Ignite Visibility is a 6x Inc. 5,000 company. Ignite Visibility offers a unique digital marketing program tied directly to ROI with a focus on using SEO, social media, paid media, CRO, email and PR to achieve results. Outside of Ignite Visibility, Lincoln is a frequent speaker and author of the books Advolution, Digital Influencer and The Forecaster Method. Lincoln is consistently named one of the top digital marketers in the industry and was the recipient of the coveted Search Engine Land “Search Marketer of The Year” award. Lincoln has taught digital marketing and Web Analytics at the University of California San Diego since 2010, has been named as one of San Diego’s most admired CEO’s and a top business leader under 40. Lincoln has also made “SEO: The Movie” and “Social Media Marketing: The Movie.” His business mission is to help others through digital marketing.
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