
Why Compounding Growth Is the Most Undervalued Digital Marketing Strategy for Investors
Most companies in the $20 to $400 million stage are doing a lot of digital marketing, but very few feel confident that it is actually

2026 Google Search Quality Rater Guidelines Compliance Checklist (Complete)
Google Search Quality Rater Guidelines Compliance Checklist Google’s Search Quality Rater Guidelines (SQRG) are not a direct ranking algorithm, but they are the playbook human

Quick Update: Here Is the Latest
Hey everybody, this is John Lincoln. It has been a while since I last updated this website. The last post here was on August 2,
Top 16 Questions to Ask a PPC Company in 2024
In 2024, choosing the right PPC company is not just about spending your advertising budget. You want to make every cent count towards your business
The Ultimate Guide to Conversion Rate Optimization for Any Business
Whether you’re a seasoned marketer or just starting out, conversion rate optimization (CRO) is a powerful tool that can boost your sales, leads, and overall
16 Questions to Help You Choose an SEO Company
Feeling overwhelmed by the sea of SEO companies out there? You’re not alone! Choosing the right partner is crucial for achieving your online marketing
Elevate Your Business with Proven Blogging Strategies in 2024
In 2024, business blogging is not only still relevant – it’s a critical component of any content marketing strategy. Companies that blog generate 67% more
How to Get B2B Leads Organically from LinkedIn
LinkedIn has played a vital role in marketing for B2B companies. It has evolved from a resume and job search platform to one that connects
How to Optimize for Circle to Search
Google has always been serious about being curious. Now, the company has a new way to find the perfect answer to your searches — Circle

Why Keyword Cannibalization is a Top Factor Hurting Your SEO
The concept of keyword cannibalization has evolved over the last few years because of Google updates and its preferences for ranking. It’s an SEO challenge
Welcome To John Lincoln Marketing
Welcome to John Lincoln’s personal website. You can learn about John Lincoln’s books, films, book him to speak and contact him. John is directly associated with many of the businesses mentioned on this website and freely discloses this information.
About the Author

John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation. Outside of Ignite Visibility, Lincoln is a frequent speaker and author of the books Advolution, Digital Influencer and The Forecaster Method. Lincoln is consistently named one of the top digital marketers in the industry and was the recipient of the coveted Search Engine Land “Search Marketer of The Year” award. Lincoln has taught digital marketing and Web Analytics at the University of California San Diego, has been named as one of San Diego’s most admired CEO’s and a top business leader under 40.
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