Sneaky Ways To Find Influencers in Your Niche To Grow Your Business
I know you’ve heard about influencer marketing. It’s the buzzword of the moment, and one of the biggest marketing trends of 2018 for good reason. It’s likely something you’re willing to try, but not sure where to start. Don’t worry – In this post, I’ll show you how. What are Influencers? Marketing influencers are people […]
Should Brands Be Using Snapchat for Business?
Snapchat has yet to find its way into many marketer’s social media strategies. It’s no surprise, really. It’s a risky channel for most brands, and success certainly isn’t guaranteed. In this article, I’ll make the case for why you should – or shouldn’t – be using Snapchat for your business. The Case for Snapchat for […]
How To Create A Compelling Value Proposition That Converts
You need a compelling value proposition for many reason. Sales, conversion rate optimization, messaging to staff and more… In this article, we cover how to build a compelling value proposition. In a world full of show-don’t-tell, it’s easy to forget that sometimes, telling is the way to go. When someone finds your product, don’t waste […]
11 Simple (And Cheap) Marketing Ideas for Small Businesses
Let’s face it: marketing is hard. And for small businesses, it can be even harder. But it doesn’t have to be. In this post, I’ll go over some of my favorite, budget-friendly methods for marketing a small business. Marketing for small businesses is unique in that they typically don’t have the manpower and budget typically […]
The Top Content Marketing Tools You Should Be Using
Content marketing isn’t going anywhere. But it’s constantly changing, and it’s a full-time job just to keep up. So if you haven’t already, it’s a good time to take full advantage all the tools at your disposal. In this article, you’ll find info on the top tools in content creation, promotion, influencer outreach, and more. […]
[Cheat Sheet] How To Write Instagram Captions That Get LIKES
I’ll let you in on a secret. A great picture is only half the battle when it comes to a winning Instagram strategy. The other part? A great Instagram caption. The best campaigns use a mix of great photos and attention-catching captions. In this post, I’ll show a few tips and trick to ensure you […]
The Biggest Mistakes Most Internet Entrepreneurs Make
Starting a new online business? Great! But before you jump in, make sure you’ve covered all your bases. Below, I’ll go over some of the biggest mistakes I see internet entrepreneurs make and how you can avoid them. Biggest Mistake Most Internet Entrepreneurs Make #1: They Don’t Take the Time to Create a Clear Business Model […]
[Guide] Find The Best Local Business Listings And Rank #1
Local business listings make it so your information is correct and you rank in the Google local pack. In this guide, I’ll cover everything you need to know about local listings for business – what they are, how they work, and who can help you with them. What Are Local Listings and How Do They […]
Best Instagram Campaigns of 2018 (See What Visa Did)
There’s no one way to succeed on Instagram. Some rely on advertisements and established brand names to build a following, while others have to stir up the grassroots to gain success. Below, I’ve singled out the campaigns I think have done a great job of creating compelling, engaging Instagram campaigns sure to connect with followers. […]
How To Build Brand Awareness Online In 2018 (What Works)
You want to build your brand awareness? In this article, we will cover how to do just that. What is Brand Awareness? By definition, brand awareness is the extent to which consumers are familiar with the distinctive qualities or image of a particular brand of goods or services. It’s generally the first step in the […]
Crazy Egg vs. HotJar Review: Which Tool Is Better?
If you’re serious about conversion rate optimization (CRO), then you need to know where people are focusing their attention when they visit your website. That’s why you should use a heatmap tool. Fortunately, there are two great options on the market: Crazy Egg and HotJar. In this article, we’ll review both tools so you can […]
Detailed Iconosquare Review You Must Read (Beware It Is SO!)
Awesome! Looking for a Iconosquare review? It’s the top tool when it comes to Instagram management, and in this article, I’ll cover some of the highlights Iconosquare has to offer, and why it’s the Instagram tool of choice for most social media managers. Fact: brands are more active on Instagram than ever. In fact, 70.7% of […]