Like many other big names in tech, Amazon came from humble beginnings.
Founded by Jeff Bezos in 1994, Amazon started out as an online bookstore operating from the garage of Jeff’s Washington home. Today, the company has transformed into the world’s largest online retailer, grossing $46.271 billion by the end of 2020, its most profitable year yet.
With Amazon heading the ranking as the most downloaded shopping app in the United States with 150.6 million mobile users, advertising your brand on their platform is a no-brainer.
But generating results is easier said than done. From properly setting up your store to optimizing your product descriptions for keywords, you’ll need the right strategies to help you cut through the noise and get your store found.
In this guide, we’ve put together a comprehensive list of the leading Amazon marketing companies to help you better navigate the complex maze of Amazon’s marketplace and drive sales.
Keep reading to see if any of our top picks are the right choice for your business.
Based in San Diego, California, Ignite Visibility is a full-service digital marketing provider that was ranked the #1 SEO agency in the country by Clutch.co and is a four-time Inc. 5000 company. Currently, Ignite Visibility has more than 160 clients and manages approximately $100 million in advertising each year.
Amazon Services Offered: Amazon keyword strategy, product description optimization, price optimization, headline optimization, outside promotion, paid Amazon promotion, and various custom services
Additional Services: SEO, PPC, Digital PR, local SEO, Email Marketing, Conversion Rate Optimization, Website Development,
Notable Clients: Tony Robbins, The Know Worldwide, The General Insurance, 5-Hour Energy.
Voy Media has partnered with entrepreneurs featured on Shark Tank and Fortune 500 companies and is considered one of the top Facebook marketing agencies for e-commerce brands in the nation. Backed by a team of cross-industry experts, Voy Media aims to help mid-size and enterprise-level businesses scale their sales and advertising efforts.
Amazon Services Offered: Amazon advertising, creative studio, growth marketing, and ventures.
Additional Services: Facebook ads, Instagram ads, digital advertising, Instagram, SEO, Facebook marketing, mobile advertising, mobile app marketing, lifecycle marketing, analytics, mobile attribution,
Notable Clients: Intuit, Salesforce, Mint, Shark Tank, Google, Americord, Ketoned, Sell Your Books Back, CanaryFly Airlines.
From store management to sponsored ads, Rise Interactive offers an array of services that help it stand out as one of the leading Amazon marketing agencies on this list. The Chicago-based company was also recognized as a strong performer in the 2019 Forester Wave: Performance Marketing Agency category and won the Best PPC Campaign Overall US Search Award in 2019.
Amazon Services Offered: Amazon DSP, Amazon PDP strategy, Amazon sponsored ads, Amazon A+ content, and store management.
Additional Services: Customized creative, strategy development, campaign execution, content marketing, platform enablement
Notable Clients: Ulta Beauty, Navistar, Cardinal Health, Wiley, American Lung Association, Colourpop, Enlivant, Stanley Steemer, Nicklaus Children’s Hospital.
Founded in 2012, Disruptive Advertising has audited more than 3,000 companies’ digital marketing strategies and was named one of the “Top Places to Work in Utah” in 2016. The agency was even highlighted in USA Today as one of SLC’s “Best Companies to Work For” in 2019.
Amazon Services Offered: ecommerce management, data feed management, comparison shopping engines
Other Services Offered: Paid search marketing, email marketing, Facebook advertising, e-commerce management, retargeting, display advertising, landing page design, site redesign strategies, A/B testing, web analytics consulting, and lifecycle marketing.
Notable Clients: Adobe, Fandango, Diesel Power Gear, Guitar Center, Crossover Symmetry, BPI Sports.
Founded in 2008 by Andrew Arenson and Linda Bateman, Vertical Rail offers brand owners and manufacturers of all sizes a truth growth opportunity, specifically through Google and Amazon advertising. The agency is based in Aptos, California.
Services Offered: Amazon advertising management, Amazon account management, Amazon product optimization, and Amazon consulting.
Other Services Offered: Google ads, Google shopping
Notable Clients: Sports and fitness manufacturers, home décor manufacturers, e-commerce marketplaces, sports equipment retailers, online bakeries, mattress manufacturers.
One of the best Amazon marketing agencies on this list, WebFX is a data-focused company that has generated over $2 billion in revenue for its B2B and B2C clients. The Pennsylvania-based agency builds personalized campaigns for each of its customers, which are managed by a dedicated account specialist.
Amazon Services Offered: Amazon SEO product optimization, marketplace advertising and marketing
Other Services Offered: Content writing, SEO, PPC, local SEO, e-commerce SEO, email marketing, social media, UX, video production,
Notable Clients: Auntie Anne’s, Buffalo Wild Wings, Jiffy Lube, Fuji Film, Subway, Verizon.
Ad Agents is a performance marketing agency that helps national and international brands realize results through a wide range of services. In addition to forging key partnerships with Google and Bing, Ad Agents has created their own tools to offer customers tailor-made solutions and reports.
Amazon Services Offered: product data management, Amazon SEO, and Amazon advertising
Other Services Offered: Search engine advertising, affiliate management, consulting, display advertising, search engine optimization, social media advertising, analytics, and data,
Notable Clients: Yello, Devolo, Stiftung Warentest, ADAC, Seeberger, Sparda-Bank, Galeria, ERGO Direkt, Coop, Mondovino, Loberon.
The Bellavix team has more than 20 years of combined marketing and Amazon experience. With a sharp focus on product launches and PPC advertising, the company aims to help brands establish a leading presence on Amazon. Officially launched in 2019, Bellavix is also one of the newer Amazon marketing companies on this list.
Amazon Services Offered: Amazon Seller Central Management, PPC management, FBA management, marketplace management, Amazon brand protection and customer support, and Amazon programmatic advertising.
Notable Clients: Dermae Natural Bodycare, Good for You Girls, Doco, Pavoi.
ROI Revolution is a trusted partner to more than 450 brands and retailers around the globe. Similar to Ad Agents, they also deliver customized experiences based on the specific needs of their clients. They even routinely host “Strategy Days” at their headquarters in Raleigh, North Carolina.
Amazon Services Offered: Amazon advertising management, keyword research, listing optimization, bid management, Amazon DSP
Services Offered: Paid search, paid social media advertising, SEO, conversion rate optimization, consulting services, and lead generation.
Notable Clients: Kenneth Cole, Hue, Scully and Scully, Lenovo, Puma, Advance Auto Parts Southern Tide, Peter Millar.
Thrive Agency has been assisting Amazon sellers in driving sales via PPC management since its inception in 2005. It has since become a well-known name in the field with offices in 25 locations across the United States. Thrive boasts a unique team with expertise in all facets of internet development—technical, strategic, and creative.
Amazon Services Offered: Amazon SEO, Amazon Advertising PPC, Amazon Storefront Management, Amazon Reporting and Analytics
Other Services Offered: SEO, franchise SEO, local SEO, technical SEO, link building, web design, web development, social media marketing, PPC management, content writing, and custom website design.
Notable Clients: Tavistock Restaurant Group, BMS Cat, Hurrom, Berryman Products, GAINSCO Auto Insurance, Ready Seal.
Add3 offers numerous integrated, performance-driven marketing services designed to help brands connect with their customers across digital channels. Unlike some of the other Amazon marketing companies on this list, Add3 has a smaller client base, making their custom launch strategy more personal and collaborative.
Amazon Services Offered: Amazon marketing, Amazon DSP
Other Services Offered: Facebook advertising, Google AdWords, programmatic marketing, product content optimization, SEO, display advertising, image optimization, search term review, competitive brand review, and competitive pricing.
Notable Clients: Costco, It Cosmetics, Boyd Gaming Corporation, Outdoor Research.
Founded in 2010, Taktical Digital is an internationally recognized digital marketing agency that’s laser-focused on maximizing ROI for its extensive customer base. Taktical Digital’s achievements have also resulted in acclaim and mentions in esteemed publications such as Forbes, Inc. magazine, and TheNextWeb.
Amazon Services Offered: Amazon marketing, Amazon advertising
Other Services Offered: Facebook ads, Snapchat ads, Pinterest advertising, Twitter advertising, design optimization, organic search, lead generation, and email marketing.
Notable Clients: Chase, Uprise Art, Influenster, Bustle, Splash, Bark Box, Casper, Oasis, Rachel Zoe, Blue Nile, Elite Daily, Jetty.
As one of the most popular Amazon marketing agencies on this list, Eboost Consulting offers a highly strategic approach to digital advertising that’s backed by a highly qualified team of veteran media buyers. The company is based in Carlsbad, California.
Amazon Services Offered: Amazon PPC
Other Services Offered: Marketing, media buys, paid search, social media marketing, Facebook advertising, Google Ads, Facebook Ads, Instagram Ads, and PPC.
Notable Clients: WILDCOAST, Brown Law Group, San Diego Magazine, Agentology, Vavi, Project Evo, SpyOptic
Specializing in technical SEO and paid media, San Diego-based marketing agency Titan Growth offers advanced digital marketing solutions to assist clients in achieving better visibility across Google, Yahoo, and Bing. They were featured in Inc. Magazine’s list of America’s fastest-growing private companies, as well as one of the “Best Places to Work” in the San Diego Business Journal.
Amazon Services Offered: keyword strategy, Amazon PPC
Other Services Offered: SEO, paid media management, email prospecting, social media management, and video production.
Notable Clients: Mizuno, Blackbaud, Suja/Coke, National Geographic, Mikimoto Pearls, Sitecore, Aman Resorts, Classy Closets, Collette Vacations.
PPCStrike is among the top Amazon marketing companies in the nation, with a focus on creating, optimizing, and managing campaigns for national and international brands. To demonstrate their commitment to transparency, PPCStrike even presents their customers with monthly, in-depth reports to keep them informed on the progression and effectiveness of their campaign.
Amazon Services Offered: Amazon sponsored products PPC campaigns, bid optimization, keyword research, dedicated support, product ads, category ads, dayparting budgets, headline ads, and display ads.
Notable Clients: Primary Arms, Fuzion, Comfy Bumpy, Jacked Factory, Prextex, Kiss My Keto.
From higher education to senior living, Chair 10 Marketing has partnered with clients from all industries throughout the United States and Canada. Unlike many other PPC agencies, Chair 10 Marketing views Amazon as an additional stream for revenue generation and takes a holistic approach to help businesses grow via cross-channel campaigns.
Amazon Services Offered: Amazon advertising
Other Services Offered: PPC advertising, SEO, social media ads and management, website development, reputation management
Notable Clients: University of Washington, Accurate Append, Blink Interactive, Cisco, Cox, Good Samaritan Society, Mad Pizza, Shuttle Express, Tier One PR, Turgeon Raine Jewelers.
Metric Theory is a performance digital marketing agency that was recently named a finalist for 6 awards, ultimately taking home the SEM Agency of the Year and Male Search Marketer of the Year in 2019. With offices in San Francisco, Denver, New York City, Orange County, and Salt Lake City, Metric Theory has worked with over 500 clients worldwide in retail, e-commerce, and various other industries.
Amazon Services Offered: Amazon advertising, product listing optimization, MAP and reseller management, ad testing, custom reporting
Services Offered: Search, paid social, feed management, Amazon advertising, display ads, creative video, and mobile advertising.
Notable Clients: GoFundMe, Lyft, Optimizely, Too Faced, Winc, Zenefits.
Featured in Buzzfeed, Fundly, and Modern Retail, Nuanced Media is one of the most successful Amazon marketing agencies in the industry, supported by a diverse team of designers, writers, strategists, and developers. Their process-driven approach to Amazon marketing has helped more than 150 clients generate millions of dollars in revenue.
Amazon Services Offered: Strategy and consulting, design strategy and user experience, advertising and AMS management, product page optimization
Other Services Offered: Copywriting, graphic and image development, brand registry support, content development, and analysis and strategy.
Notable Clients: Temporary Tattoos International, Buffalo Exchange, Lunt Solar Systems, Arizona Technology Council, Rx Actuator, The Prime Leaf, Greenline Goods, MOO, Microdermamitt, Inc.
Digital Operative is an international digital marketing agency backed by a multidisciplinary team with more than 25 years of combined experience. Their full-service methodology helps brands account for the multiple touchpoints that consumers engage with online.
Amazon Services Offered: Amazon advertising, Amazon listing optimization, Amazon SEO
Other Services Offered: conversion optimization, customer targeting, website design, branding, content marketing, photography and video, paid media, email marketing, chatbots, and system integrations.
Notable Clients: WaterWipes, Injinji, T3 Micro, The Wooden Wick Co., Nordic Naturals, Volcum, Kering Denali, Legoland California, Soccer Nation, Outdoor Foundation, Invisible Children.
Founded in 2010, Rank Media Agency combines creative design and custom development to help businesses reach their full potential and maximize their ROI. According to their website—”We design like artists. A program like nerds. Think like businesspeople.”
Amazon Services Offered: Amazon SEO, Amazon PPC, product listing optimization
Services Offered: media buying, social media marketing, email marketing, influencer marketing, PPC, competitive analysis, digital strategy consulting, conversion rate optimization, forecasting, and benchmarking.
Notable Clients: Rise Kombucha, ChocExchange, Tribal Fashion, Uniden Cellular, Ritz-Carlton Residences Montreal, P.K. Subban, SpaMedica, Stone Rose, Sotheby’s Realty, Sunice, Aosom, Montblanc, Healthy Halo.
Amazon is growing at an unprecedented pace, which means you need to enlist the help of professional marketers to ensure your product is seen.
While advertising on Amazon comes with its fair share of challenges, working with top Amazon marketing companies can help significantly boost your profit and expand your business.
Use this list to find the agency that works best for you and suits your needs.
1. Is Amazon a marketing company?
In its early days, Amazon was nothing more than an online bookstore. Now, the company has become the largest online retailer in the world, offering a wide variety of services in media, ecommerce, logistics, payments, and data storage.
While it’s not technically a marketing company, there is plenty of marketing power behind the products that are sold on Amazon. That’s why there are marketing agencies that provide Amazon-specific marketing services.
2. What do Amazon marketing agencies do?
Amazon marketing agencies offer an array of turn-key solutions to help brands of all sizes better promote their products on Amazon. Most integrated services, which range from product optimization to email marketing to website to SEO, can help maximize the rankings and sales of these products.
3. What makes a good full-service Amazon marketing agency?
Not all Amazon agencies are created equal. The best ones understand how your competitors are performing, are transparent with you in terms of costs and results, and keep you informed regarding improvements, setbacks, and changes in plans.
And since the Amazon environment is constantly evolving, the best Amazon marketing agencies have the flexibility to adapt to changing guidelines and regulations.
4. What type of marketing does Amazon use?
Amazon mainly leverages online marketing to promote its products and services. Because it sells to a substantial number of people, Amazon segments its target audience both demographically and psychographically, for specific campaigns. Their ads are often served to those who have purchased related products in the past.
5. How much do Amazon marketing agencies cost?
This depends on several factors, such as where the company is located, the number of services you want to use, and how the pricing structure is set up. Typically, there are three pricing models to choose from—a flat fee, an hourly rate, or a commission fee.
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