Influencer Awards – 3-24-16

The most influential articles this week, as calculated by shares, engagement and manual review

John Lincoln Influencer Award

I have something really cool to share with you.

You probably blog right? Does anyone award you when you write a great post? Probably not. Well, I am going to start doing just that.

Each week, I am going to pick the top ten articles of the week from around the web. I’ll be featuring them right here on johnlincoln.marketing and awarding the authors as winners of the weekly influencer awards.

The authors put in the time, they created the articles and they deserve to win something for their hard work.

I will be keeping track of the winners over time and at the end of the year, I will be announcing the influencer of the year. You can submit your article any time for consideration each week here (http://johnlincoln.marketing/contact/).

You can follow the leaders on this page here: http://johnlincoln.marketing/influencer-awards-leaders/

Now it is time for this week’s winners.

Influencer Awards, This Week’s 10 Best ArticlesErika Trautman

 

1. 7 ways your video content is missing the mark – Erika Trautman
(First Time Article Influencer Award Winner)

In this article, Erika gives us practical insight into creating awesome video content by describing seven pitfalls to avoid. Simple, smart, useful advice on video content.

Brian Sutter, Director of Marketing for Wasp Barcode Technologies

Brian Sutter, Director of Marketing for Wasp Barcode Technologies

2. What Kind Of Content Generates The Most Links For Business Owners? – Brian Sutter
(First Time Article Influencer Award Winner)

This is a short, direct piece that takes on the touchy issue of link building and SEO for businesses. For some actionable advice on creating content that earns high quality links, this is a great article.

Simon Penson, Founder and MD at Zazzle Media

Simon Penson, Founder and MD at Zazzle Media

3. The Brand as Publisher Masterplan – Reinventing Content Marketing for the Next Decade – Simon Penson
(First Time Article Influencer Award Winner)

This is about reforming your entire approach to content marketing so that your focus on branding and content creates a tremendously loyal brand fanbase who equates your brand with value. Lots of useful tools and tactics.

Ashley Walton, Director of Content at Clearlink

Ashley Walton, Director of Content at Clearlink

4. How to Create Persuasive Content: Lessons from Aristotle – Ashley Walton
(First Time Article Influencer Award Winner)

This short article offers insight into classical human psychology and the ways that we can use it to create more powerful content.

Rand Fishkin, Founder of Moz

Rand Fishkin, Founder of Moz

5. How to Create 10x Content – Whiteboard Friday – Rand Fishkin
(First Time Article Influencer Award Winner)

(This is actually a video but since he always includes his transcripts which are very readable, it works for us here.) The 10x content idea is that to really compete in the content creation game you need to produce work that’s ten times better than the best that’s out there. This piece gives you specific strategies for doing that.

Kristi Hines, freelance writer and blogger

Kristi Hines, freelance writer and blogger

6. Facebook Instant Articles: What Marketers and Publishers Need to Know – Kristi Hines
(First Time Article Influencer Award Winner)

This is a preliminary guide showing how to use the new Facebook Instant Articles feature with a focus on marketing.

Amanda Pressner Kreuser, co-founder and managing partner, Masthead Media

Amanda Pressner Kreuser, co-founder and managing partner, Masthead Media

7. 4 Digital Marketing Trends You Can’t Afford to Ignore – Amanda Pressner Kreuser
(First Time Article Influencer Award Winner)

This article offers a few digital marketing predictions for 2016 along with a prediction: that brands are going to become integrated into media by partnering strategically with channels and content producers. The overall message: take this chance to stay ahead of the curve by creating the most engaging interactive content to forge stronger relationships with your target audience and media partners.

Sujan Patel, Entrepreneur and Marketer, VP of Marketing at When I Work

Sujan Patel, Entrepreneur and Marketer, VP of Marketing at When I Work

8. The 7 Biggest Marketing Mistakes Every Startup Makes – Sujan Patel
(First Time Article Influencer Award Winner)

This discussion of common marketing mistakes can help startups trying to do more with limited resources plan well and make better choices.

Mike Murray, Founder of Online Marketing Coach

Mike Murray, Founder of Online Marketing Coach

9. SEO Page Titles: 15-Point Checklist for B2B and B2C Brands – Mike Murray
(First Time Article Influencer Award Winner)

This checklist offers best practices for SEO page titles for both B2B and B2C content marketers based on the latest SEO standards.

Timothy Carter, Director of Business Development for AudienceBloom

Timothy Carter, Director of Business Development for AudienceBloom

10. 5 major changes that could revolutionize social media this year – Timothy Carter
(First Time Article Influencer Award Winner)

This article looks at how major tech trends could change the social media space in 2016.

Congratulations to this week’s winners! Can’t wait to see what next week has in store.

Were you a winner this week? Feature this badge next to your article or on your website online.

Influencer Award Winner

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